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YY Group Holding Limited Projects $20 Million Growth with Acquisition of MediaPlus Venture Group Pte. Ltd.

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YY Group Holding (NASDAQ: YYGH) has announced the acquisition of MediaPlus Venture Group Pte. , a digital marketing and web development firm based in Singapore and Malaysia. The strategic move aims to bring website development and digital marketing capabilities in-house, optimizing resources and leveraging internal synergies.

The acquisition is expected to generate revenue growth of US$20 million over the next three years. The integration will focus on streamlining operations, reducing external vendor dependencies, and expanding digital marketing services. MediaPlus brings expertise in web design, development, and marketing services, which will enhance YY Group's global reach and strengthen its service portfolio.

The deal includes integrating MediaPlus' professional team into YY Group's operations, ensuring a seamless transition while maintaining service excellence. This acquisition aligns with YY Group's concurrent expansion into new markets with its manpower outsourcing business.

YY Group Holding (NASDAQ: YYGH) ha annunciato l'acquisizione di MediaPlus Venture Group Pte., un'azienda di marketing digitale e sviluppo web con sede a Singapore e Malesia. Questa mossa strategica mira a portare in-house le capacit脿 di sviluppo siti web e marketing digitale, ottimizzando le risorse e sfruttando le sinergie interne.

Si prevede che l'acquisizione generer脿 una crescita dei ricavi di 20 milioni di dollari USA nei prossimi tre anni. L'integrazione si concentrer脿 sull'ottimizzazione delle operazioni, sulla riduzione della dipendenza dai fornitori esterni e sull'espansione dei servizi di marketing digitale. MediaPlus porta un'esperienza nel design, sviluppo e servizi di marketing web, che migliorer脿 la portata globale di YY Group e rafforzer脿 il suo portafoglio di servizi.

Il contratto prevede l'integrazione del team professionale di MediaPlus nelle operazioni di YY Group, garantendo una transizione fluida mantenendo l'eccellenza del servizio. Questa acquisizione si allinea con l'espansione contemporanea di YY Group in nuovi mercati attraverso la sua attivit脿 di esternalizzazione della manodopera.

YY Group Holding (NASDAQ: YYGH) ha anunciado la adquisici贸n de MediaPlus Venture Group Pte., una empresa de marketing digital y desarrollo web con sede en Singapur y Malasia. Este movimiento estrat茅gico tiene como objetivo llevar las capacidades de desarrollo web y marketing digital internamente, optimizando recursos y aprovechando sinergias internas.

Se espera que la adquisici贸n genere un crecimiento de ingresos de 20 millones de d贸lares estadounidenses en los pr贸ximos tres a帽os. La integraci贸n se enfocar谩 en optimizar operaciones, reducir la dependencia de proveedores externos y expandir los servicios de marketing digital. MediaPlus aporta experiencia en dise帽o web, desarrollo y servicios de marketing, lo que mejorar谩 el alcance global de YY Group y fortalecer谩 su cartera de servicios.

El acuerdo incluye la integraci贸n del equipo profesional de MediaPlus en las operaciones de YY Group, asegurando una transici贸n sin problemas manteniendo la excelencia en el servicio. Esta adquisici贸n se alinea con la expansi贸n simult谩nea de YY Group en nuevos mercados a trav茅s de su negocio de subcontrataci贸n de mano de obra.

YY Group Holding (NASDAQ: YYGH)電 鞁标皜韽ゴ鞕 毵愲爤鞚挫嫓鞎勳棎 氤胳偓毳 霊 霐旍韯 毵堨紑韺 氚 鞗 臧滊皽 須岇偓鞚 MediaPlus Venture Group Pte.鞚 鞚胳垬毳 氚滍憸頄堨姷雼堧嫟. 鞚 鞝勲灥鞝 瓴办爼鞚 鞗轨偓鞚错姼 臧滊皽 氚 霐旍韯 毵堨紑韺 旮半姤鞚 雮措秬鞐愳劀 靾橅枆頃橃棳 鞛愳洂鞚 斓滌爜頇旐晿瓿 雮措秬 鞁滊剤歆毳 頇滌毄頃橂姅 瓴冹潉 氇╉憸搿 頃╇媹雼.

鞚措矆 鞚胳垬搿 頄ロ泟 3雲 霃欖晥 2觳滊 雼煬鞚 毵れ稖 靹膘灔鞚 鞓堨儊霅╇媹雼. 韱淀暕鞚 鞖挫榿鞚 臧勳唽頇旐晿瓿, 鞕鸽秬 瓿店笁鞐呾泊 鞚橃〈霃勲ゼ 欷勳澊氅, 霐旍韯 毵堨紑韺 靹滊箘鞀るゼ 頇曥灔頃橂姅 雿 欷戩爯鞚 霊愱矊 霅╇媹雼. MediaPlus電 鞗 霐旍瀽鞚, 臧滊皽 氚 毵堨紑韺 靹滊箘鞀れ棎靹 鞝勲靹膘潉 鞝滉车頃橂┌, 鞚措姅 YY Group鞚 旮搿滊矊 霃勲嫭 氩旍渼毳 雱擁瀳瓿 靹滊箘鞀 韽姼韽措Μ鞓るゼ 臧曧檾頃橂姅 雿 霃勳泙鞚 霅 瓴冹瀰雼堧嫟.

瓿勳暯鞐愲姅 MediaPlus鞚 鞝勲 韺鞚 YY Group鞚 鞖挫榿鞐 韱淀暕頃橂姅 雮挫毄鞚 韽暔霅橃柎 鞛堨溂氅, 靹滊箘鞀 鞖办垬靹膘潉 鞙犾頃橂┐靹 鞗愴櫆頃 鞝勴櫂鞚 氤挫灔頃╇媹雼. 鞚措矆 鞚胳垬電 YY Group鞚 鞚鸽牓 鞎勳泝靻岇嫳 牍勳雼堨姢毳 韱淀暣 靸堧鞖 鞁滌灔鞙茧 霃欖嫓 頇曥灔頃橂姅 瓴冴臣 鞛 毵烄晞霒柎歆戨媹雼.

YY Group Holding (NASDAQ: YYGH) a annonc茅 l'acquisition de MediaPlus Venture Group Pte., une soci茅t茅 de marketing num茅rique et de d茅veloppement web bas茅e 脿 Singapour et en Malaisie. Ce mouvement strat茅gique vise 脿 internaliser les capacit茅s de d茅veloppement de sites web et de marketing digital, en optimisant les ressources et en tirant parti des synergies internes.

L'acquisition devrait g茅n茅rer une croissance des revenus de 20 millions de dollars am茅ricains au cours des trois prochaines ann茅es. L'int茅gration se concentrera sur la rationalisation des op茅rations, la r茅duction de la d茅pendance vis-脿-vis des fournisseurs externes et l'expansion des services de marketing num茅rique. MediaPlus apporte une expertise en design web, d茅veloppement et services de marketing, ce qui renforcera la port茅e mondiale de YY Group et enrichira son portefeuille de services.

L'accord comprend l'int茅gration de l'茅quipe professionnelle de MediaPlus dans les op茅rations de YY Group, garantissant une transition fluide tout en maintenant l'excellence du service. Cette acquisition est en ad茅quation avec l'expansion simultan茅e de YY Group sur de nouveaux march茅s avec son entreprise d'externalisation de la main-d'艙uvre.

YY Group Holding (NASDAQ: YYGH) hat die 脺bernahme der MediaPlus Venture Group Pte. angek眉ndigt, einer Digitalmarketing- und Webentwicklungsfirma mit Sitz in Singapur und Malaysia. Dieser strategische Schritt soll die F盲higkeiten im Bereich Webentwicklung und digitales Marketing intern b眉ndeln, Ressourcen optimieren und interne Synergien nutzen.

Die 脺bernahme wird voraussichtlich einen Umsatzwachstum von 20 Millionen US-Dollar in den n盲chsten drei Jahren generieren. Die Integration konzentriert sich darauf, die Abl盲ufe zu optimieren, die Abh盲ngigkeit von externen Anbietern zu verringern und die digitalen Marketingdienstleistungen auszuweiten. MediaPlus bringt Fachkenntnisse in Webdesign, Entwicklung und Marketingdienstleistungen mit, was die globale Reichweite der YY Group erweitern und ihr Serviceportfolio st盲rken wird.

Der Deal umfasst die Integration des professionellen Teams von MediaPlus in die Abl盲ufe der YY Group, um einen nahtlosen 脺bergang zu gew盲hrleisten und gleichzeitig die Servicequalit盲t aufrechtzuerhalten. Diese 脺bernahme stimmt mit der gleichzeitigen Expansion von YY Group in neue M盲rkte durch ihr Gesch盲ft mit Outsourcing von Arbeitskr盲ften 眉berein.

Positive
  • Projected revenue growth of US$20 million over next three years
  • Cost reduction through elimination of external vendor dependencies
  • Expansion of service offerings with in-house digital marketing capabilities
  • Geographic expansion into Singapore and Malaysia markets
Negative
  • Integration costs and risks associated with merging operations
  • Short-term operational disruption during transition period

Insights

The acquisition of MediaPlus represents a strategic move that could meaningfully impact YYGH's financial trajectory. The projected $20 million revenue growth over three years translates to roughly a 10% annual contribution to the current market cap of $68.1 million. The deal's value proposition centers on cost optimization through vertical integration of digital services and elimination of external vendor expenses.

The acquisition's financial merits stem from three key vectors: immediate cost savings from internalization of previously outsourced services, revenue synergies from cross-selling digital services to existing clients and operational leverage from shared overhead costs. However, investors should note that the $20 million revenue projection appears aggressive given MediaPlus' focus on the Singapore/Malaysia markets and YYGH's current scale.

Looking at comparable deals in the digital agency space, successful integrations typically achieve 15-20% EBITDA margins post-consolidation. If YYGH can execute effectively, this implies potential EBITDA contribution of $3-4 million annually by year three - a material driver for a company of this size.

This acquisition strategically positions YYGH to capitalize on the rapidly evolving digital transformation landscape. MediaPlus' expertise in web development and digital marketing provides YYGH with valuable intellectual property and technical capabilities that typically require years to develop internally. The Singapore/Malaysia market presence is particularly valuable given the region's digital maturity and high adoption rates.

The integration presents both opportunities and challenges. While bringing digital capabilities in-house can improve service delivery and margins, maintaining the creative culture and talent retention at MediaPlus will be crucial. The success of digital agency acquisitions often hinges on preserving the acquired company's innovative spirit while leveraging the parent company's resources and client base.

The strategic rationale aligns with industry trends toward integrated service offerings. As clients increasingly demand end-to-end digital solutions, YYGH's enhanced capability set should strengthen its competitive position and enable higher-value engagements with existing clients.

Singapore

Singapore , Jan. 03, 2025 (GLOBE NEWSWIRE) -- YY Group Holding Limited (NASDAQ: YYGH) (鈥淵Y Group,鈥 鈥淵YGH,鈥 or the 鈥淐ompany鈥) is proud to announce the acquisition of MediaPlus Venture Group Pte. Ltd. (鈥淢ediaPlus鈥), a leading digital marketing and web development firm based in Singapore and Malaysia.

This strategic acquisition underscores YY Group鈥檚 commitment to leveraging internal synergies and optimizing resources by bringing website development and digital marketing capabilities in-house. With MediaPlus鈥 expertise, the Company is well-positioned to enhance its digital presence while delivering cost-efficient solutions for its growing global client base.


Image credit: iStock.

Strategic Rationale for the Acquisition

MediaPlus is a trusted name in the digital marketing landscape, renowned for its innovative web design, development, and marketing services. This acquisition aligns with YY Group鈥檚 long-term vision of integrating core business functions to optimize efficiency and expand service offerings. By consolidating web and digital marketing under the Group鈥檚 umbrella, YY Group aims to:

  • Streamline Operations: Centralize website and digital marketing services to achieve greater operational efficiency.
  • Reduce External Dependencies: Reduce reliance on external vendors, resulting in cost savings and improved resource allocation.
  • Expand Digital Marketing Services: Build on MediaPlus鈥 expertise to offer expanded digital marketing solutions to YY Group鈥檚 international clientele.

A Vision for Growth and Innovation

MediaPlus has established itself as a reliable partner for businesses seeking cutting-edge digital solutions. With a strong focus on creativity and technology, the company offers services ranging from custom web development to performance-driven marketing campaigns. Integrating MediaPlus鈥 capabilities with YY Group鈥檚 existing operations opens the door to numerous opportunities, including:

  • Enhancing YY Group鈥檚 global reach by tapping into MediaPlus鈥 proven track record with international clients.
  • Strengthening the Group鈥檚 portfolio of services by offering tailored digital marketing solutions to meet diverse client needs.
  • Driving innovation by incorporating MediaPlus鈥 technological expertise into future projects.

The Company anticipates that this strategic acquisition will drive a revenue growth of US$20 million over the next three years. This growth will be further supported by YY Group鈥檚 concurrent expansion into new markets with its manpower outsourcing business, demonstrating the Group鈥檚 commitment to sustained development and diversification.

Leadership and Integration

As part of this acquisition, YY Group will integrate MediaPlus鈥 team of seasoned professionals into its operations, further enriching the Group鈥檚 talent pool. The collaboration will ensure a seamless transition while maintaining MediaPlus鈥 commitment to delivering excellence in every project.

Commenting on the acquisition, Mike Fu, CEO of YY Group Holding Limited, said: 鈥淭his is a significant milestone in YY Group鈥檚 journey towards becoming a leader in digital transformation. By bringing MediaPlus into our family, we are not only optimizing our operations but also positioning ourselves to deliver even greater value to our clients. We are excited about the opportunities this acquisition presents and look forward to building a brighter future together.鈥

Looking Ahead

With this acquisition, YY Group is poised to redefine its approach to digital marketing, ensuring that all services are executed with the highest quality and efficiency. The Company鈥檚 enhanced capabilities will empower it to serve clients more effectively, driving growth and innovation across its global operations.

About YY Group Holdings Limited:
YY Group Holding Limited is a Singapore-based data and technology-driven company that specializes in creating enterprise intelligent labor matching services and smart cleaning solutions. Rooted in innovation and a commitment to user-centric experiences.

For more information on the Company, please log on to .

About MediaPlus Venture Group Pte Ltd:
MediaPlus Venture Group Pte Ltd is a Singapore-based firm specializing in web design, development, and digital marketing. With a focus on creativity and results, MediaPlus provides businesses with comprehensive solutions to establish and grow their online presence.

Investor Contact:
Phua Zhi Yong, Chief Financial Officer
YY Group


FAQ

How much revenue growth does YYGH expect from the MediaPlus acquisition?

YYGH projects US$20 million in revenue growth over the next three years following the MediaPlus acquisition.

What are the main benefits of YYGH's acquisition of MediaPlus?

The main benefits include reduced external vendor costs, expanded digital marketing capabilities, streamlined operations, and enhanced global reach through Singapore and Malaysia presence.

When did YYGH announce the acquisition of MediaPlus?

YYGH announced the acquisition of MediaPlus on January 3, 2025.

What services does MediaPlus bring to YYGH's portfolio?

MediaPlus brings web design, development, and digital marketing services to YYGH's portfolio.

How will the MediaPlus acquisition affect YYGH's operations?

The acquisition will centralize website and digital marketing services, reduce external dependencies, and integrate MediaPlus' team into YYGH's operations.

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