Ulta Beauty Announces 2024 MUSE Accelerator Cohort
Ulta Beauty, the largest beauty retailer in the US, has announced its 2024 MUSE Accelerator cohort. Eight early-stage brands in cosmetics, skincare, haircare, and wellness will participate in a 10-week program starting September 18. The program offers a curriculum, mentorship, and funding to prepare brands for retail distribution. Each brand will receive $50,000 in financial support. New this year, Ulta Beauty and Fifteen Percent Pledge will award an additional $10,000 to one emerging entrepreneur. The MUSE Accelerator, in its third year, supports Ulta Beauty's efforts to amplify underrepresented voices in the industry and create an inclusive assortment.
Ulta Beauty, il pi霉 grande rivenditore di bellezza negli Stati Uniti, ha annunciato i suoi partecipanti per il MUSE Accelerator 2024. Otto marchi emergenti nei settori cosmetici, skincare, haircare e wellness parteciperanno a un programma di 10 settimane che inizier脿 il 18 settembre. Il programma offre un curriculum, mentorship e finanziamenti per preparare i marchi alla distribuzione al dettaglio. Ogni marchio ricever脿 50.000 dollari di supporto finanziario. Novit脿 di quest'anno, Ulta Beauty e Fifteen Percent Pledge assegneranno un ulteriore 10.000 dollari a un imprenditore emergente. Il MUSE Accelerator, giunto al suo terzo anno, supporta gli sforzi di Ulta Beauty per amplificare le voci sotto-rappresentate nel settore e creare un assortimento inclusivo.
Ulta Beauty, el mayor minorista de belleza en los Estados Unidos, ha anunciado su cohorte del MUSE Accelerator 2024. Ocho marcas en etapa temprana en cosm茅ticos, cuidado de la piel, cuidado del cabello y bienestar participar谩n en un programa de 10 semanas que comenzar谩 el 18 de septiembre. El programa ofrece un curr铆culo, mentor铆a y financiamiento para preparar a las marcas para la distribuci贸n minorista. Cada marca recibir谩 50,000 d贸lares en apoyo financiero. Este a帽o, Ulta Beauty y Fifteen Percent Pledge otorgar谩n un 10,000 d贸lares adicionales a un emprendedor emergente. El MUSE Accelerator, en su tercer a帽o, apoya los esfuerzos de Ulta Beauty para amplificar las voces subrepresentadas en la industria y crear una variedad inclusiva.
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Ulta Beauty, le plus grand d茅taillant de beaut茅 aux 脡tats-Unis, a annonc茅 sa cohorte du MUSE Accelerator 2024. Huit marques 茅mergentes dans les domaines des cosm茅tiques, des soins de la peau, des soins capillaires et du bien-锚tre participeront 脿 un programme de 10 semaines qui d茅butera le 18 septembre. Le programme propose un cursus, du mentorat et un financement pour pr茅parer les marques 脿 la distribution au d茅tail. Chaque marque recevra 50 000 dollars de soutien financier. Cette ann茅e, Ulta Beauty et Fifteen Percent Pledge remettront 茅galement 10 000 dollars suppl茅mentaires 脿 un entrepreneur 茅mergent. Le MUSE Accelerator, en sa troisi猫me ann茅e, soutient les efforts d'Ulta Beauty pour amplifier les voix sous-repr茅sent茅es dans l'industrie et cr茅er un assortiment inclusif.
Ulta Beauty, der gr枚脽te Beauty-Einzelh盲ndler in den USA, hat seine MUSE Accelerator-Kohorte 2024 angek眉ndigt. Acht aufstrebende Marken aus den Bereichen Kosmetik, Hautpflege, Haarpflege und Wellness werden an einem 10-w枚chigen Programm teilnehmen, das am 18. September beginnt. Das Programm bietet einen Lehrplan, Mentoring und Finanzierung, um die Marken auf den Einzelhandel vorzubereiten. Jede Marke erh盲lt 50.000 Dollar finanzielle Unterst眉tzung. Neu in diesem Jahr wird Ulta Beauty zusammen mit Fifteen Percent Pledge 10.000 Dollar zus盲tzlich an einen aufstrebenden Unternehmer vergeben. Der MUSE Accelerator, nun im dritten Jahr, unterst眉tzt die Bem眉hungen von Ulta Beauty, unterrepr盲sentierte Stimmen in der Branche zu st盲rken und ein vielf盲ltiges Sortiment zu schaffen.
- Ulta Beauty is investing in diversity and inclusion through the MUSE Accelerator program
- Each brand in the cohort receives $50,000 in financial support
- New $10,000 award introduced in partnership with Fifteen Percent Pledge
- Program provides mentorship from industry leaders and Ulta Beauty experts
- Curriculum covers critical areas like brand strategy, retail operations, and supply chain management
- None.
New This Year, Ulta Beauty and Fifteen Percent Pledge Announce
Ulta Beauty MUSE Accelerator 2024 Cohort (Photo: Business Wire)
The MUSE Accelerator, now in its third year, supports Ulta Beauty鈥檚 ongoing efforts to magnify, uplift, support and empower underrepresented voices in the industry while curating a unique assortment that is truly inclusive and represents All Things Beauty, All In One Place庐 for beauty enthusiasts.
鈥淎s retail leaders and brand builders, we seek to create space and opportunities for all brands to thrive in our industry and nurture an inclusive assortment that reflects the beautifully diverse community we serve,鈥� said Monica Arnaudo, chief merchandising officer, Ulta Beauty. 鈥淲e鈥檙e focused on brand amplification, assortment growth and creating equitable guest and associate experiences so everyone can see themselves reflected in what we offer.鈥�
Meet the 2024 MUSE Accelerator Cohort:
- Jamie Melbourne & Tony Lecy-Siewert鈥�, : A cosmetics brand for men that provides clean, cost effective, and efficacious alternatives to traditionally marketed beauty products.
- Audrey Ajakaye, : A professional-grade skincare brand reimagining skincare for all skin types and tones, with skin of color in mind, born from founder Audrey Ajakaye鈥檚 lifelong battle with chronic eczema.
- Amy Roe, : Upcycled superfood-infused skincare crafted with vegan and cruelty-free ingredients.
- Amara Onwukaeme鈥�, : A purpose-driven feminine care brand that provides plant-powered hormonal support and feminine wellness products along with educational resources and supportive community.
- Mia Fiona Kut鈥�, : A line of sustainable, waterless haircare products rooted in adaptogen theory, from Eastern rituals, combined with clinical actives. Dermatologist and trichologist-approved, Luna Nectar's mission is to kick the stigma of women鈥檚 hair loss through all-natural, vegan, and cruelty-free products.
-
Nicol Varona Cancelmo & Cory Varona鈥�, : Clean curl care for hermanas everywhere inspired by the
Dominican Republic and created to simplify curly hair routines with clean, nourishing ingredients that uplift natural beauty and represent the Hispanic and Latino community. - Elimar Depaula鈥�, : More than just a beauty brand, Queen Cosmetics is dedicated to designing products that transcend the ordinary, speak to your inner artist, and encourage self-expression and authenticity.
-
Dana
Roberts , Jarrod Shaw, and Dr. Monica Williams, : Created by an educator and a doctor to ensure that girls are prepared and empowered as their period journey begins, RedDrop offers superior products and empowering content to help grow powerful women.
To ensure a holistic, enriching experience that equips participants with real-life skills to succeed, Ulta Beauty has developed a robust 10-week curriculum focused on brand development, including:
- Brand Strategy & Positioning: An immersive, 360-degree planning session that provides tools, support, and resources needed for long-term success.
- Retail 101: Expert training on how to successfully launch, grow and thrive in a national, omni-channel retail environment.
- Supply Chain & Logistics: A critical course on planning for and navigating distribution channels to ensure optimal customer experiences.
-
Demo Week & Celebration: An opportunity to pitch to Ulta Beauty retail merchants and network with investors.
Each brand in the 2024 MUSE Accelerator cohort will receive
鈥淯lta Beauty understands that today鈥檚 consumers want the brands they see on retail shelves to reflect the diversity they see in their communities,鈥� said Aurora James, founder of Fifteen Percent Pledge and creative director of Brother Vellies. 鈥淔ifteen Percent Pledge is proud to continue our partnership with Ulta Beauty and support the MUSE Accelerator program, an incredible resource for emerging entrepreneurs to build their brands. I am excited to meet the amazing businesses in this year鈥檚 cohort!鈥�
In addition to obtaining the critical skills and financial support needed to grow a business, MUSE participants become part of a community and support network of diverse leaders that helps empower each participants鈥� journey. Ulta Beauty experts across the company, along with industry leaders from Meta, TikTok, Beauty Independent, M茅tier Creative, True Beauty Ventures, Power Digital and Pitts Leadership Consulting (PLC) will provide mentorship and insight to participants, a critical element for nurturing brand development and long-term success.
Additionally, over the course of the program, each brand will receive dedicated mentorship from industry leaders who are successfully building their brands. MUSE Accelerator mentors for 2024 include Aliyah and Marco Marandiz of Sugardoh, Cassandra Thurswell of Kitsch, Tony Prado of Rizos Curls, Priscilla Tsai of Cocokind, Lillian Tung of Fur, Maeva Heim of Bread, Gina Woods of Donna鈥檚 Recipe, and Abbas and Aamir Attarwala of Nemat. These mentors are graciously offering their time and expertise to help shape the next generation of beauty leaders.
鈥淏eing a mentor and part of the inspiring Ulta Beauty MUSE Accelerator journey is an incredible honor,鈥� said Cassandra Morales Thurswell, founder and CEO of Kitsch. 鈥淚t鈥檚 amazing that Ulta is providing this platform for brand owners, and I hope that sharing my expertise can help guide and support emerging entrepreneurs as they navigate growth.鈥�
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About Ulta Beauty
At Ulta Beauty (NASDAQ: ULTA), the possibilities are beautiful. Ulta Beauty is the largest
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Ulta Beauty Media Contact:
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Senior Director, Public Relations
ccarroll@ulta.com
Source: Ulta Beauty
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