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Tripadvisor Reveals 2025's Must-Visit Destinations: Top Picks From Travelers Around the World

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Tripadvisor has announced its 2025 Travelers' Choice Awards for Best of the Best Destinations, based on millions of traveler reviews. London has claimed the top spot globally, advancing from its previous position and dethroning Dubai, which held first place since 2022. In the U.S., New York City leads the rankings.

The awards span seven categories including two new additions: Solo Travel Destinations and Top Destinations of the Last 25 Years. Seoul ranks first for solo travelers globally, while Osaka, Japan is named the top trending destination for 2025. For food destinations, Rome takes the global crown, with New Orleans leading the U.S. rankings.

The rankings are based on review data collected between October 2023 and September 2024, reflecting real travelers' experiences and preferences across accommodations, restaurants, and activities.

Tripadvisor ha annunciato i suoi Travelers' Choice Awards 2025 per i migliori tra i migliori destinazioni, basandosi su milioni di recensioni dei viaggiatori. Londra ha occupato il primo posto a livello globale, avanzando dalla sua precedente posizione e detronizzando Dubai, che deteneva il primo posto dal 2022. Negli Stati Uniti, New York City guida la classifica.

Gli awards coprono sette categorie, incluse due nuove aggiunte: Destinazioni per Viaggiatori Solitari e Migliori Destinazioni degli Ultimi 25 Anni. Seul si classifica al primo posto per i viaggiatori solitari a livello globale, mentre Osaka, Giappone 猫 nominata come la meta in maggiore crescita per il 2025. Per le destinazioni gastronomiche, Roma conquista la corona globale, con New Orleans in testa alla classifica USA.

Le classifiche si basano sui dati delle recensioni raccolti tra ottobre 2023 e settembre 2024, riflettendo le esperienze e le preferenze reali dei viaggiatori riguardo a sistemazioni, ristoranti e attivit脿.

Tripadvisor ha anunciado sus Premios Travelers' Choice 2025 para los Mejores de los Mejores Destinos, basado en millones de rese帽as de viajeros. Londres ha reclamado el primer puesto a nivel global, avanzando desde su posici贸n anterior y desbancando a Dub谩i, que ocup贸 el primer lugar desde 2022. En EE.UU., Ciudad de Nueva York lidera el ranking.

Los premios abarcan siete categor铆as, incluidas dos nuevas a帽adidas: Destinos para Viajar Solo y Mejores Destinos de los 脷ltimos 25 A帽os. 厂别煤濒 ocupa el primer lugar para viajeros solitarios a nivel global, mientras que Osaka, Jap贸n es nombrada como el destino en tendencia para 2025. En cuanto a destinos gastron贸micos, Roma se lleva la corona global, con Nueva Orleans liderando el ranking en EE.UU.

Las clasificaciones se basan en los datos de rese帽as recopilados entre octubre de 2023 y septiembre de 2024, reflejando las experiencias y preferencias reales de los viajeros en alojamiento, restaurantes y actividades.

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Tripadvisor a annonc茅 ses Prix Travelers' Choice 2025 pour les Meilleurs Destinations du Monde, bas茅s sur des millions d'avis de voyageurs. Londres a obtenu la premi猫re place au niveau mondial, progressant par rapport 脿 sa position pr茅c茅dente et d茅tr么nant Duba茂, qui 茅tait en premi猫re position depuis 2022. Aux 脡tats-Unis, New York prend la t锚te du classement.

Les prix couvrent sept cat茅gories, y compris deux nouvelles additions : Destinations pour Voyager Seul et Meilleures Destinations des 25 Derni猫res Ann茅es. 厂茅辞耻濒 est class茅e premi猫re pour les voyageurs en solo dans le monde, tandis que Osaka, Japon est d茅sign茅e comme la destination tendance pour 2025. En ce qui concerne les destinations gastronomiques, Rome obtient la couronne mondiale, avec 狈辞耻惫别濒濒别-翱谤濒茅补苍蝉 en t锚te du classement am茅ricain.

Les classements sont bas茅s sur des donn茅es d'avis collect茅es entre octobre 2023 et septembre 2024, refl茅tant les exp茅riences et pr茅f茅rences r茅elles des voyageurs concernant les h茅bergements, restaurants et activit茅s.

Tripadvisor hat die Travelers' Choice Awards 2025 f眉r die besten Reisedestinationen angek眉ndigt, die auf Millionen von Reisendenbewertungen basieren. London hat den ersten Platz weltweit erobert und sich von seiner vorherigen Position verbessert, wodurch es Dubai, das seit 2022 den ersten Platz hielt, entthront hat. In den USA f眉hrt New York City das Ranking an.

Die Auszeichnungen umfassen sieben Kategorien mit zwei neuen Erg盲nzungen: Alleinreisenden-Destinationen und Top-Destinationen der letzten 25 Jahre. Seoul belegt weltweit den ersten Platz f眉r Alleinreisende, w盲hrend Osaka, Japan als die aufstrebende Destination f眉r 2025 gilt. Im Bereich der Essensziele sichert sich Rom den globalen Titel, w盲hrend New Orleans in den USA an der Spitze steht.

Die Rankings basieren auf Bewertungsdaten, die zwischen Oktober 2023 und September 2024 gesammelt wurden und die realen Erfahrungen und Vorlieben der Reisenden in Bezug auf Unterk眉nfte, Restaurants und Aktivit盲ten widerspiegeln.

Positive
  • Recognition as world's largest travel guidance platform with over 1 billion reviews
  • Expansion into new award categories showing market adaptability
  • Global reach demonstrated through diverse destination rankings
Negative
  • None.

Insights

This annual destination ranking announcement, while valuable for Tripadvisor's brand visibility, has minimal direct financial impact on TRIP's stock performance. The real significance lies in the underlying data that signals broader travel industry trends:

Key Business Indicators:

  • The report leverages data from over 1 billion reviews, demonstrating Tripadvisor's massive user engagement and market leadership in travel guidance
  • Consumer survey data from 4,850 participants across 6 countries reveals continued strong interest in international travel, particularly in cultural and culinary experiences
  • The expansion into new categories (Solo Travel Destinations) indicates Tripadvisor's strategic adaptation to emerging travel trends

However, the timing and nature of this announcement - being primarily a marketing piece without material financial metrics or business strategy updates - makes it more of a routine operational release than a market-moving event.

From a travel industry perspective, this data reveals several actionable insights about consumer behavior patterns:

  • The strong showing of Asian destinations (Osaka, Seoul, Kuala Lumpur) in trending categories suggests a post-pandemic recovery in Asian tourism markets
  • The emergence of secondary cities (Cleveland, Kansas City) in U.S. trending destinations indicates a shift in domestic travel patterns
  • Food remains a primary driver of travel decisions, particularly in urban destinations, which could impact Tripadvisor's restaurant review and booking segments

While these trends are valuable for industry stakeholders, they represent gradual shifts in consumer behavior rather than immediate catalysts for stock movement. The data's true value lies in its potential influence on Tripadvisor's long-term product development and market positioning strategy.

London Takes The Top Spot 鈥 Plus, U.S. Favorite Places for Food, Culture, Solo Travel and More

NEEDHAM, Mass., Jan. 9, 2025 /PRNewswire/ --听, the world's largest travel guidance platform, today announced its first Travelers' Choice Awards category for 2025: .

Each year, Tripadvisor pores over millions of reviews shared by a global community of travelers to uncover the most trusted recommendations, helping future explorers create unforgettable memories on their next adventure. Travelers' Choice Awards Best of the Best Destinations span seven categories; , , , , . This year Tripadvisor introduces two new subcategories; and a special sub-category in celebration of Tripadvisor's 25th anniversary honoring the based on all time reviews.

The Travelers' Choice Awards celebrate destinations with the highest ratings and reviews from global travelers over the past year. The rankings shine a light on the places that have captured the hearts of real travelers who've experienced them firsthand.

"Over the last 25 years Tripadvisor has grown to become the world's leading travel guidance platform, drawing on insights from real travelers all around the world," commented Kristen Dalton, President, Tripadvisor. "Based on the more than 1 billion reviews and opinions on our site today, Tripadvisor's Travelers' Choice Awards reflect the global travel community's favorites - from destinations themselves, to everything that makes them special including restaurants, hotels and experiences."

London Takes the Crown Globally, While NYC Rules the U.S.

This year London climbed two places to be named No. 1 Top Destination in the World, taking the title from Dubai, which had proudly held onto first place since 2022. The UK capital is also recognized for its culinary scene as well as rich arts and heritage offering, coming second in the world in the best Food Destinations and third in Culture Destinations. The city was also named No. 1 in Tripadvisor's special 25th anniversary list, with London recognized as the top destination from the last 25 years of reviews on the site.

Here in the U.S., New York City tops this list, and is also featured in the states' top Food Destinations. Other fan favorite destinations include warm weather hotspots like O'ahu and the Florida Keys, hustling cities like Chicago and Las Vegas, and culturally rich locations like New Orleans and Washington D.C.

Top Destinations - World 听 听听

Top Destinations 鈥 U.S.

1. , U.K.

1. , NY

2. , Indonesia

2. , HI

3. , U.A.E.

3. , NV

4. , Italy

4. , FL

5. , France

5. , LA

6. , Italy

6. , TN

7. , Vietnam

7. , CA

8. , Morocco

8. , IL

9. , Greece

9. , SC

10. , Thailand

10. , D.C.

Trending for 2025

Osaka, Japan, is named No. 1 Trending Destination in the World for 2025, based on year-on-year growth of reviews. Known as 'the nation's kitchen', Osaka has a thriving food scene, as well as great shopping and nightlife. It is also the perfect base for exploring the Kansai region, which is home to multiple UNESCO World Heritage Sites. Kuala Lumpur, Malaysia comes in at No. 2, followed by Argentina's capital Buenos Aires at No. 3.

The Trending Destinations in the U.S. included a mix of sun and snow, from coastal getaways like West Palm Beach and Santa Barbara, to the mountain views of Denver and Park City. The Midwest is having a moment, with Cleveland and Kansas City nearing the top of the list, while destinations adjacent to big cities, like Memphis and Brooklyn, are also rising the ranks.

Trending Destinations - World

Trending Destinations 鈥 U.S.

1. , Japan

1. , FL

2. , Malaysia

2. , CA

3. , Argentina

3. , OH

4. , Bahrain

4. , MO

5. , Peru

5. , TN

6. , Colombia

6. , UT

7. , New Zealand

7. , AK

8. , Japan

8. , CO

9. , South Korea

9. , NY

10. , Morocco

10. , SC

New for 2025

As Tripadvisor celebrates a quarter of a century this year, the 25th Anniversary Destinations list pays homage to reviewers' favorite destinations since the launch of the site. London also tops this category, followed by New York at No. 2 and Rome at No. 3.

25th Anniversary Destinations

1. , U.K.

2. , U.S.

3. , Italy

4. , France

5. , Indonesia

6. , Spain

7. , U.A.E.

8. , Greece

9. , Portugal

10. , Thailand

This year also sees the launch of another new category,听Solo Travel Destinations. This list features many major global cities, with South Korean capital, Seoul taking the top spot. These destinations are loved by solo travelers and perfect for anyone heading out on an adventure alone.

Solo Travel Destinations - World

1. , South Korea

2. , Nepal

3. , Peru

4. , Thailand

5. , Japan

6. , U.A.E.

7. , Japan

8. , Thailand

9. , Iceland

10. , Australia

Best of the Rest

With travelers across the world most excited about food on their upcoming trips, according to Tripadvisor's latest Seasonal Travel Index, best Food Destinations is the ultimate guide to where to find the best culinary experiences.

Food Destinations - World

Food Destinations 鈥 U.S.

1. , Italy

1. , LA

2. , U.K.

2. , SC

3. , Morocco

3. , NY

4. , France

4. , GA

5. , Italy听

5. , NC

6. , Spain

6. , MA

7. , Peru

7. , TN

8. , U.S.

8. , ME

9. , Argentina

9. , CA

10. , Greece

10. , CA

The best听Culture Destinations celebrate the destinations bursting with vibrant arts scenes and rich in heritage that are inspiring travelers across the world. Rich in culture and traditions, Bali takes the No. 1 spot, followed by Hanoi, Vietnam at No. 2 and London at No. 3.

Culture Destinations - World

1. , Indonesia

2. , Vietnam

3. , U.K.

4. , Morocco

5. , Italy

6. , Peru

7. , Nepal

8. , India

9. , Greece

10. , Cambodia

For couples looking to celebrate one of their most special trips, best听Honeymoon Destinations showcases the most romantic places on earth, from private beaches to intimate dinners, these are travelers' favorites to set the mood for two.

Honeymoon Destinations - World

1.

2. , Indonesia

3.

4. , Vietnam

5. , Thailand

6. , Greece

7. , Tanzania

8. , Italy

9. , Costa Rica

10.

Methodologies

Travelers' Choice Best of the Best Destinations
The 2025 Travelers' Choice Best of the Best Destinations are calculated based on the quality and quantity of reviews, specific to each award subcategory, for accommodations, restaurants, and things to do in destinations from travelers globally on Tripadvisor between October 1, 2023 through September 30, 2024.

Tripadvisor Seasonal Travel Index
The data cited in this release was gathered and analyzed from two key sources:

  • A Tripadvisor Consumer Sentiment Survey, based on data drawn from an online survey of over 4,850 consumers, in partnership with Qualtrics, conducted between September 6 - October 3, 2024 across six countries, including Australia, France, Japan, Singapore, U.K. & U.S.
  • Site behavioral data sourced from first party traffic data on the Tripadvisor platform for searches made by travelers in the U.S., U.K. and Japan between August 1 - October 20, 2024 for travel between November 1, 2024 - January 31, 2025.

About听Tripadvisor
Tripadvisor, the world's largest travel guidance platform*, helps millions of people each month** become better travelers, from planning to booking to taking a trip. Travelers across the globe use Tripadvisor's website and app to discover where to stay, what to do and where to eat based on guidance from those who have been there before. With more than a billion reviews and contributions, travelers turn to Tripadvisor to find deals on accommodations, book experiences, reserve tables at delicious restaurants and discover great places nearby.

Tripadvisor LLC is a wholly owned subsidiary of Tripadvisor, Inc. (Nasdaq: TRIP). The subsidiaries of Tripadvisor, Inc. own and operate a portfolio of travel media brands and businesses, operating under various websites and apps.

* Source: SimilarWeb, unique users de-duplicated monthly, Jan 2025
** Source: Tripadvisor internal log files

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SOURCE Tripadvisor

FAQ

What is the #1 destination in Tripadvisor's 2025 global rankings for TRIP?

London is ranked as the #1 destination globally in Tripadvisor's 2025 Travelers' Choice Awards, moving up two positions and replacing Dubai, which held the top spot since 2022.

Which city leads Tripadvisor's 2025 U.S. destinations ranking?

New York City leads Tripadvisor's 2025 U.S. destinations ranking, followed by O'ahu, Hawaii, and Las Vegas, Nevada.

What is the top trending destination for 2025 according to Tripadvisor (TRIP)?

Osaka, Japan is named the #1 Trending Destination in the World for 2025, based on year-over-year growth of reviews.

Which city tops Tripadvisor's new Solo Travel Destinations category for 2025?

Seoul, South Korea tops Tripadvisor's new Solo Travel Destinations category for 2025, followed by Kathmandu, Nepal, and Cusco, Peru.

What is the #1 Food Destination in the U.S. according to Tripadvisor's 2025 rankings?

New Orleans, Louisiana is ranked as the #1 Food Destination in the U.S. for 2025, followed by Charleston, SC, and New York City.

TripAdvisor, Inc.

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